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"Things To Consider When Buying A Domain Name"


When buying a domain name you have to consider a lot of factors. For example, you have to decide if you will be advertising your business offline or online. If you are planning to advertise your website offline, then a short and easy to remember domain name will be perfect. Your domain name is also a helper for branding your business. When someone search online for something that they want they enter a specific keyword on search engine box or if they already know the website they simply enter the domain name in the browser.

Will Buying A Domain Name Help Me Succeed Online?

A domain name has a lot to do with you website success. But your website itself plays the main role here. You need to optimize your website in order to succeed online. You have to offer quality content to your visitors and you have to pre-sell to them and they will make the purchase themselves.

If you are buying a domain name that has more than one word, it is a good idea to use hyphens to separate the keywords. This can help the search engines read your domain name as a separate word. For example, www.makeyourwebsite.com you can use this instead: www.make-your-website.com. Search engines take hyphens as spaces.

Should I Register My Domain For One Year Or For Several Years?

It all depends on what you will be doing in your business. When you plan on buying a domain name for your website you should be sure if your online business will be there for a short or a long period of time. If your business is going to be a long term business, then you might consider registering the domain for a few years.

This information is a direct quote from a Google patent request, pertaining to length of time for which a domain name is registered: "The expiration date of a domain could indicate the 'legitimacy' of a document, with short term registrations indicating more questionable pages."

So potentially, Google looks at the length of your domain name registration when determining whether you are a "legitimate" business. Therefore, our suggestion to you is that you register your domain names for a minimum of 2 years. If you can afford a longer registration period, do so, but you should always purchase your domain name for at least 2 years.

"Domain Name Registrars"

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